TELL.
DON’T SELL.
OUR WORK
WATCH OUR AWARD-WINNING VIDEOS & CAMPAIGNS.
GET INSPIRED AND FEEL WHAT WE CALL GOOSBUMPS CONTENT.
/ WHAT IS YOUR STORY?
BECOME A LOVE BRAND & HACK THE ALGORITHM WITH RELEVANT SCROLL-STOPPING STORYTELLING.
Each of us is exposed to up to 10,000 advertising messages every day, consciously or unconsciously. So, if you want to place your brand or your product in the minds of your customers in the sheer endless flood of advertising, your principle should be: Be the signal, not the noise.
According to a Harvard study, 75% of all buying experiences are based on emotions. We help you to tell your brand story emotionally and effectively, with authentic and relevant storytelling content to attract new customers and turn existing customers into loyal brand evangelists.
How to make video your most powerful brand ambassador.
Empathy wins.
Create an emotional connection between people and your brand, and also value people’s time. Your customers want to know: What’s in it for me? Give, don’t just take.
What’s your story?
Avoid too much self-promotion. It’s about the customer, not about you. Focus instead on authentic storytelling with real protagonists. But don’t overload the videos with information. At best, you should limit yourself to one message per video.
Tell, don’t sell.
Your brand’s core values should be conveyed through intelligent and strategic storytelling. This is about building and strengthening customer lifetime value. If you do this correctly and credibly, trust in your brand will become your most potent sales tool.
Make memories.
Your content and campaigns should impact the viewer and trigger a feeling of belonging, surprise, emotion, or laughter. Use video content as your stage! Remember: No memory, no impact, no effect.
